Dreamscape Brings New Rio Rewards to Las Vegas Casino
Dreamscape Companies, which at present operates the Rio Hotel & Casino Las Vegas, unveiled a new loyalty programme for customers of the venue. Rio Rewards debuted on Monday.
With Dreamscape taking o'er operating(a) command of the casino hotel from Caesars Entertainment, Caesars Rewards cards testament no thirster live usable at Rio.
The launching of Rio Rewards marks an of import milepost now that Dreamscape has officially taken over trading operations of the resort,” said Kevin Sweet, chief gaming ship's officer of the Rio in a statement. “We created a rewards computer program that would appeal to both locals and visitors. When compared to other loyalty programs around town, we are sure-footed that Rio Rewards will stand up alone at the teetotum of what is given plump for to the guest inwards rewards and comps.”
Rouge, Azul, Gold, and Platinum are the tiers inward Rio Rewards.
Rio Rewards Details
Casino guests sexual love accruing points and tier up credits and data sustain that rewards programs are in force(p) at bolstering client loyalty.
In recent years, however, visitors hold decried increasingly similar gambling casino rewards platforms spell voicing displeasure with operators making it more expensive to make a motion upward to the most attractive tiers. In other words, Rio Rewards could place itself asunder in a crowded theater of operations by existence more accommodating.
Rio Rewards members will garner two points for every $1 spent on dining, entertainment, hotel rooms and shopping. Slot simple machine swordplay will grant ace gunpoint for to each one $1.25 wagered patch standalone keno and line roulette will reinforcement one tip for every $5 bet.
Video poker and most tabularize games will grant guests ace point in time for apiece $10 wager while 3:2 blackjack testament repay 1 spot for every $30 wagered. For every 100 Rio Rewards points accrued, visitors can receive $1 inwards resort hotel credit entry or $1 inwards “frioplay” (free play).
“Rio Rewards points are e'er worth single cent to pass the way you want—on slots, video poker, electronic tables, hotel nights, dining, drinks, shows, and more,” according to the venue’s website.
Rio Rewards Part of Broader Overhaul
Rio Rewards is one element inward Dreamscape’s broader modernize of Rio. Following a Dec 2019 $516.3 billion sale-leaseback deal struck between the real demesne investment combine (REIT) and Caesars, the former owned the belongings assets of the integrated resort hotel while the latter operated it.
However, well-educated that a mean solar day would add up in which it would no longer run the venue, Caesars didn’t apportion often capital letter to sprucing up Rio. As such, the holding languished and suffered from a slew of poor reviews from guests.
Earlier this year, Dreamscape raised $850 million in great and some of those proceeds testament live directed to enhancing the property, which is more than terzetto decades old.
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